Internet Imperialism began when the artist Gretchen Andrew realized she could manipulate image results and thus have an impact on internet culture and content.  From 2013 – 2017 Gretchen conducted all her Internet Imperialism alone but in 2018 brought on Paritosh Kumar Biswas to take over day-to-day operations.  He quickly assumed more responsibility and now runs design, content, and strategy. Although they live thousands of miles apart Gretchen and Paritosh enjoy sharing photos of their families and cultures.